Content curation resources

Research, organize and publish curated content for:

Internal audiences: Engage your employees with content for social selling programs, market intelligence, industry news, HR resources, ...

External audiences: Engage leads, customers and partners to increase presence online and boost your thought leadership

[Replay] How to scale social media publishing without doing more work

How can your team increase social publishing without creating tons of new content?

[Replay] Your content should generate sales leads from day one

Content marketing is a slow and steady process. Too often, salespeople don’t use the content produced by marketing because it wasn’t produced with the sales plan in mind.

[Replay] Content measurement and optimization: how to identify and leverage your content champions

Learn how content marketing influencer Andy Crestodina get more traffic in less time.

[Replay] Lead magnets 101- Best practices, useful tools and examples

Lead magnets have always been a powerful tool for marketers. and content marketing influencer Barry Feldman give you their secrets to create effective lead magnets, and how they will help you achieve higher conversion rates.

The Content Strategy & Marketing Course | Julia McCoy

Julia will take you through personal mentorship and offers you 80+ lessons on the topic. Special offer: Get a free, signed copy of Julia’s bestseller, Practical Content Strategy & Marketing. Email via with the headline Scoopit Free Book and send your address.

eBook – How to create killer content with data-driven insights

Want to create that stands out and produce better results, faster? You need to embrace content intelligence and we wrote an actionable guide to help you get started.

eBook – Why content marketing works, and… why it doesn’t

The complete guide to understand what will make you succeed or fail at content marketing, and 8 steps to beat the content marketing paradox.

eBook – 6 ways to skyrocket your ROI with content marketing automation

Content marketing automation is your best bet because it helps you work faster and more efficiently throughout the various stages of content marketing. To go even further, it helps you find improvement opportunities in a few clicks.

eBook – The 5 crucial steps to measure content performance

Measuring the ROI of content marketing has never been an easy task, yet it’s vital to identify what works, what doesn’t, and therefore improve.

eBook – How to design a content strategy that generates leads from day one

With the right methodology, you can design a content marketing strategy that will not just help you build the right audience but drive conversions from the very beginning.

eBook – All content should convert: build your content marketing machine

A good content strategy is one key success factor for lead generation, but it’s only the 1st step of the process. Get our eBook and let us walk you through the different steps of building an effective, high-converting content marketing machine.

Quantity vs quality: why a balance is key to content marketing success

It can be difficult to consistently create high-quality content. Learn how to find the right balance between content quantity vs quality for your strategy.

What format should I focus on? eBooks, white papers, blog posts?

Is it better to generate a few leads every day through a dynamic blog or to generate a massive amount of leads every month through a white paper or eBook?

Content curation: your best bet if you’re looking to save time and money

Content curation should be a daily habit for all marketers! Let me dig down into the benefits you’ll enjoy if you start curating content – and curate the sources to prove all of those benefits.

The #1 step you need to take to maximize your content reach

Creating impactful content is good but it’s not enough. Learn how to maximize your content reach & leverage your organic distribution to its full potential.

Get your content to generate 2-3x more results by using organic content amplification

Find out how to get your content to generate 2-3x more results by using organic content amplification.

All content should convert: how to align content marketing and lead generation

All types of content should convert. Discover some techniques to make content marketing and lead generation work together.

Content marketing automation: the age of artificial intelligence

Content marketing automation can now bring marketers not just essential time saving benefits but also actionable insights and recommendations. Learn how.

eBook – The complete 2017 content marketing toolkit

If you’re still working on your marketing wish list, it’s not too late to select the best tools. In this eBook, check out our hand-picked software recommendations and start 2017 ahead of the pack.

How much money are you wasting on paid content promotion?

How do you get more traffic from content marketing? Here are some tricks to avoid wasting money on paid promotion.

How to write good blog posts for your audience and SEO

Step-by-step methodology to write good blog posts your audience will love that will rank for SEO

Reinventing content marketing automation

Are you leveraging content marketing automation the best possible way? Find out how you can not just work faster but more importantly work faster.

Producing great content for your blog at scale

After strategizing and planning your content, it’s time for phase 3 of the content marketing lifecycle. Learn how to produce great content for your blog.

eBook – Content curation formats, benefits and methodologies

Everything you need to know about the different types of curation and their benefits for your marketing strategy.

How to grow traffic and leads with content marketing

An actionable webinar with to help you increase your content marketing ROI

eBook – Content hubs are here

Content Hubs Are Here, a free eBook authored by content marketing specialist Barry Feldman, delivers an in-depth look at how B2C and B2B marketers are raising their game while curtailing costs.

How can I measure my content marketing effectiveness?

A comparative guide to measuring the impact of content marketing on lead generation with different tools.

How to use WordPress + Google Docs to help you collaborate more effectively on your blog

Good content requires collaboration. Find out how to collaborate more effectively by making these two things work together: WordPress Google Docs

Are you doing content marketing… or are you creating content for content’s sake?

Creating quality content that converts can be a challenge for B2B marketers. In order to increase ROI, marketers must understand the difference between content marketing vs content creation.

How good are you at content marketing?

5 minutes to find out how your content strategy stacks up against best practices!